Viral marketing takes on a life of its own and grows and grows, and may hit many peaks on the way. Echoes of some viral campaigns can be felt for years.
Blogs are the new platform to get the word out, once they are set up its as simple as typing and hitting publish.

Success is virtually guaranteed as the investment can be as little or as much as a company is willing to spend. The return on investment continues to grow over time. Cost Per Lead and Cost Per Acquisition of Client continues to lessen.

RSS is one of the key components broadcasting the message worldwide to be placed in front of interested readers who will spread the word and increase the word of mouth marketing and viral effect.

I wanted to share a recent email from a current customer with you. He has been with us less than a month and has already seen very positive results. He decided to subscribe to some RSS feeds one night and had an epiphany.

“This is really pretty cool how you can instantly see a whole bunch of the websites you regularly visit and in one glance you can see who has new content. Saves a ton of time for avid browsers to regularly visit a site only to find there is nothing new. .

…..Until you start using an RSS reader you can’t begin to realize the actual value. Its the missing link (no pun intended) that pulls the blog concept all together for newbies.”

This type of reaction is common among people new to RSS. It truly does still offer a wow factor. I think many people out in the blogosphere think that RSS is old news, well in some circles it is but many business professionals are still only just “aware” of it. They hear it thrown about but don’t really understand what it is, or more importantly how it can effect their business.

Here is a link to the wikipedia definition
We would be happy to answer any application questions for your just let us know.

As our customer suggested go and subscribe to some RSS feeds and see for yourself how they work, how nice and convenient it is for receiving the information that you decide is important. You can test some out by clicking on the Feeds Buttons on the bottom right of this blog.

Bloglines is a very popular web based RSS reader. There are many many ways that RSS Feeds can impact a business but one quick example: I am looking for some office equipment on the used market and have several subscriptions to sites with RSS feeds. I am now able to get a chance at some of the best equipment as soon as it is listed… I don’t have to take any time to go and look/search. The Information comes delivered to me (an extremely high quality lead) right away… I have made several purchases this way. I know this trend is growing more popular as people are beginning to embrace RSS Feeds. Why? Because it is easier for the consumer.

RSS Feed Marketing another way to market you business online, that also happens to fit in perfectly with a professional blog marketing campaign. Many RSS Feed readers choices are out there and more are on the way including a nice one from Microsoft.